Privacy Policy

Last updated: July 2026

Overview

FranchiseLens ("we," "our," or "us") respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, share, and safeguard information when you use our website and services — including, importantly, how we share information with independent franchise professionals when you ask us to.

Information We Collect

Information you provide

When you use our franchise screening assessment and request your report, we collect:

Information collected automatically

How We Use Your Information

Introductions to Franchise Professionals

This section describes the core of how FranchiseLens is funded, in plain terms.

If — and only if — you tick the consent box when requesting your report, we may share your name, contact details (email and phone), state, and investment profile with one independent franchise consultant or franchise company relevant to your results, who may contact you by email or telephone. We may receive compensation for this introduction.

This compensation never affects which brands appear in your report or how they are scored. If you do not tick the consent box, we do not share your details with any franchise professional, and you still receive your full report free of charge.

Depending on your state's privacy laws, this consented sharing may be considered a "sale" or "sharing" of personal information. You may withdraw your consent, or ask us not to share (or to stop sharing) your information, at any time by emailing hello@franchise-lens.com. Withdrawal does not affect sharing that occurred before your request.

Cookies and Tracking Technologies

You can opt out of personalised advertising through your Facebook ad preferences or browser-based opt-out tools.

Who We Share Data With

We use a small number of service providers to operate FranchiseLens:

Other than the consented introductions described above, we do not sell your personal information.

Service Availability

FranchiseLens is currently not available to residents of certain U.S. states. If you indicate residence in an unavailable state, we do not collect your contact details.

Data Retention

We retain personal information for as long as necessary to provide our services, maintain accurate records of consent, and comply with legal obligations. If your report email hard-bounces, we flag your record as invalid and do not share it with any franchise professional.

Your Rights

Depending on your location, you may have the right to:

To exercise any of these rights, contact hello@franchise-lens.com. We respond to verified requests within the timeframes required by applicable law.

Security

We implement appropriate technical and organisational measures to protect your personal data, including private object storage for reports and tokenised, unguessable report links. However, no method of transmission over the internet is 100% secure.

Children's Privacy

Our services are not directed to individuals under 18. We do not knowingly collect personal information from children.

Changes to This Policy

We may update this Privacy Policy from time to time. We will post the updated policy on this page with a revised effective date. Material changes to how we share your information will require your renewed consent.

Contact Us

Questions about this Privacy Policy or our data practices: hello@franchise-lens.com